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Debra Simpson on Twitter

Syndicating Your Content
Show Notes: January 31, 2011


In previous episodes of Syndicating Your Content you learned about Creating A Social Media Hub and using a WordPress blog as  the center of the social media hub.

In this episode we spoke about:

  • Choosing Friends
  • Tweeting Regularly
  • Being Visible
  • Promoting Events
  • Sending Traffic to your blog

Some highlights of our comparison of Twitter usage between 2009 and 2010 include:

  • Users with 100+ friends have increased by three-fold to 21% since 2009.
  • 22.5% of users accounted for about 90% of all activity
  • 80% users have made fewer than 500 tweets
  • Significantly more users are disclosing their location, bio and web information in Twitter profiles
  • In looking at how long Twitter users have been on the service, one of the surprising discoveries was how many of people have joined this year. From January, 2010 until mid-August, 2010, new users accounted for nearly 44% of the total Twitter population. People who created a profile before January 2009 only accounted for 4.7% of the total population
  • When it comes to number of friends that people have on Twitter, only 0.05% have more than 10,000, and only 2.05% have more than 1,000. The vast majority of users – 95.8% – have less than 500 friends
  • 72% post updates related to their personal life, activities or interests. One in five (19%) say they post personal updates once a day or more
  • 62% post updates related to their work life, activities or interests, with 12% doing so on a daily basis
  • 55% share links to news stories. One in ten (12%) do this at least once a day
  • 53% retweet material posted by others, with 18% doing so on a daily basis
  • 52% send direct messages to other users, with 11% doing so on a daily basis
  • 40% share photos with others, with 12% doing so at least once a day
  • 28% share videos with others, with 8% doing so once a day or more
  • 24% tweet their location, with 7% of users doing so on a daily basis