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  1. You’ll brand your web site, business and yourself
    by submitting articles to e-zines. You could include
    your name, business name, your credentials, web site
    address and e-mail address in your resource box.
  2. You will become known as an expert on the topics
    you write about. This will give you and your business
    extra credibility which will help you compete against
    your competition.
  3. Your article might also be placed on the publisher’s
    home page. If they publish each issue on their home
    page this will give you some extra exposure.
  4. You might get extra exposure if the e-zine publisher
    archives their e-zine on their site. People might want
    to read the back issues before they make the decision
    to subscribe.
  5. You will get free advertising. This will allow you to
    spend your profits on other forms of advertising. You
    could buy advertisements in other e-zines that don’t
    publish your articles.
  6. You might get extra income from people wanting to
    hire you to write other articles, books, or even ask to
    speak at seminars. This is a great way to multiply your
  7. You could allow e-zine publishers to publish your
    articles in their free e-books. Since people give them
    away, your advertising could multiply all over the
  8. You will get your article published all over the web
    when you submit it to an e-zine publisher that has a
    free content directory on their web site. They’ll allow
    their visitors to republish your article.
  9. You’ll gain people’s trust. If they read your article
    and like it, they won’t be as hesitant to buy your
    product or service. You will then be able to increase
    your profits.
  10. You could get your article guaranteed to run in
    an e-zine. You could agree to run one of their articles
    in your e-zine if, in exchange, they run yours in their
    e-zine. It’s a win/win situation.